Brand Weekly South America
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LATEST ARTICLES
 

The world’s first mag, tv and social network platform for girls launches

by Lisa Turneron February 10, 2015
The world of social media is growing each year especially across Europe, Asia and other continents. Analysts have witnessed a rise of consumers flocking to social networks to fuel our basic need to connect, interact and share with others worldwide. A brand new network has launched today with the aim of revolutionizing the traditional social […]

United Colors of Benetton develops #IBelong Campaign in support of UNHCR’s aim to end statelessness by 2024

by Gordon Williamson November 5, 2014
The United Colors of Benetton’s #IBelong creative campaign gives a face and voice to the world’s invisible stateless people.  The visual tools and products developed by United Colors of Benetton will galvanize the general public helping UNHCR reach its goal of 10 million supporters in ten years to end statelessness. At least ten million people […]

Johnnie Walker launches new global advertising campaign

by Gordon Williamson October 31, 2014
JOHNNIE WALKER®, the world’s leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of the brand’s luxury whiskies. The ‘Character’ campaign plays a key role in the brand’s luxury marketing strategy which has broken new ground through high profile online content and experiential events in recent […]

Bell Pottinger Wired strengthens corporate digital offer with appointment of Harvey Smith  

by Gordon Williamson October 31, 2014
Bell Pottinger has appointed Harvey Smith as an Associate Partner to strengthen its integrated offer for financial and professional services clients within its digital consultancy.   Smith joins Bell Pottinger Wired, one of the UK’s leading digital consultancies, with more than 20 years’ experience. He previously set up his own digital marketing agency, Initio Consulting, before […]

Clinique aims for direct contact with consumers via the Orb

by Gordon Williamson October 31, 2014
Something for the weekend… Clinique, the UK’s number one premium beauty brand*, will be launching a social media activated art installation – The Orb – in the heart of London’s vibrant Covent Garden. Standing at eight metres above the ground, this four metre round glowing sphere will glow brighter with social media mentions of #CliniqueGlow.At […]

MODEL & TV PRESENTER , ASHLEIGH COYLE SIGNS EXCLUSIVE MANAGEMENT DEAL WITH INVINCIBLE ENTERTAINMENT GROUP

by Gordon Williamson October 31, 2014
One of UK’s leading Entertainment, Events, Brand  and Marketing Communications firm, IEG Global, which has worked with several brands including; Panasonic, Kickers, Samsung Mobile, MAC Cosmetics, Corona Extra, British Airways and more within the Events , Films and Entertainment, sports, art and other sectors, has today announced it has signed a 4 year exclusive management […]

Evian’s new TV ad guaranteed to make you feel like a baby!

by Gordon Williamson October 28, 2014
Water can be the hardest thing to market!! or can it???  Evian makes it looks so simple with new advert guaranteed to tap into your inner childhood. Watch here and tell us whether you don’t feel the urge to connect to your inner baby!!