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United Colors of Benetton develops #IBelong Campaign in support of UNHCR’s aim to end statelessness by 2024

by Gordon Williamson November 5, 2014
The United Colors of Benetton’s #IBelong creative campaign gives a face and voice to the world’s invisible stateless people.  The visual tools and products developed by United Colors of Benetton will galvanize the general public helping UNHCR reach its goal of 10 million supporters in ten years to end statelessness. At least ten million people […]

Johnnie Walker launches new global advertising campaign

by Gordon Williamson October 31, 2014
JOHNNIE WALKER®, the world’s leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of the brand’s luxury whiskies. The ‘Character’ campaign plays a key role in the brand’s luxury marketing strategy which has broken new ground through high profile online content and experiential events in recent […]